Siwgr a Sbeis bakery marks 21 year milestone

3 March 2010 10:28:45 GMT

By Sion Barry, Western Mail 03/03/2010

An award-winning food company started by two school friends is celebrating 21 years in business.

Rhian Williams and Rhian Owen, who employ 20 people at their Siwgr a Sbeis bakery in Llanrwst, Conwy, are marking the significant milestone by launching a series of specially branded new cakes and desserts over the next year.

Ms Owen said:”We never imagined that we would be in this position when we started out 21 years ago. Our mission was to create top quality, home-made cakes and desserts that were baked traditionally and slightly different.

“Tradition and strict quality control remain our watchwords and we often wonder where the 21 years have gone. To think that we have seven children between us and we have still managed to run a business and our homes.

“There is no way that we could have achieved what we have to date without the total support of our families and our fantastic workforce. Having our families behind us from day one gave us the foundation to establish and grow the business.”

The company has seen business grow substantially since moving to the 5,000 sq ft bakery in 2006. It has customers across North and Mid Wales, the Cheshire border and even as far south as Cardiff.

The company’s Siwgr a Sbeis products, which have distinctive sepia tone packaging, are sold in more than 100 outlets across Wales including many convenience stores and farm shops, as well as being supplied to hotels, cafes and restaurants. Future plans are to attract more customers within Wales and along the English border.

Ms Williams said: “We are constantly developing new products because you cannot afford to stand still in a business like this. We use locally sourced ingredients wherever possible and we are passionate about our products, the business and getting the right balance between work and family life.”